Hello, well, the semester's almost over and i gotta say, i'm stoked!

i found these in Graphis magazine jan-apr 2005

OK, the first set of posters were done by a group of design house located in the center of the design world....nebraska. Bailey-Lauerman have a rich history of working with big name clients but these are designed specifically for the annual marathon that takes place in their backyard. Both ads are simple and rely on the incredible imagery to say everything. I really like that. The lighting and composition help attain a sense of calm which is weird really, a marathon is normally bustling with activity. Anyhow, it works and it gets the attention of the intended audience.

Second set of posters are almost at the opposite end of the spectrum rely on dynamic imagery and the same treatment for their text. Of course, Nike being the client, you expect that. The use of loud and saturated colors helps maintain this feeling of action aswell. These ads were done by w+k labs and specifically under the direction of John Jay.

Ok thanks!